Link Building is one of the most important factors in top search engine ranking. Link building is as much having to link to as it is about getting the link. Without any links, you cannot have the other. There are two elements of link building; Integration and accretion.
Elements of Integration
Integration is defined as the process of incorporating parts, components, elements into a larger defined unit, set or whole. A site that does not have integral desired by its audience or its admirers, it means that the site owner who build his site solely from his singular perspective and does not involve his audience within the process of development, by default, build failure directly in the design.
If a site with a full integration addresses the needs of all audience members, including, customers, employees, prospects, industry associations and competitors. Each of these people must be understood and addressed. By doing this, you will be creating a Web site that has a value and meaning to the widest set of users. Therefore you will give yourself a significantly higher likelihood of attracting links to your Web site.
Element of Accretion
Accretion is the other link building element. Accretion is defined as an increase by natural growth or addition. Accretion manifests itself in two forms.
The first form is through viral awareness. One audience member recommends your site to a Web user who then becomes a part of your audience.
Standard mechanisms for this might be "send to a friend" e-mail components or icons for social recommendation sites like Digg and Stumbleupon. Links to such mechanisms simply should be standard architecture on today's Web sites.
Not including these elements makes this viral recommendation strategy much more difficult for your audience, consequently causing an architectural failure within accretion.
Without integration, accretion is impossible. This is why we see Web site owners delving into unnatural link building means.
Without an integral site that addresses the needs of all audience members, buying links and engaging in link farms becomes the only option. Accretion simply cannot happen without integration.
Elements of Integration
Integration is defined as the process of incorporating parts, components, elements into a larger defined unit, set or whole. A site that does not have integral desired by its audience or its admirers, it means that the site owner who build his site solely from his singular perspective and does not involve his audience within the process of development, by default, build failure directly in the design.
If a site with a full integration addresses the needs of all audience members, including, customers, employees, prospects, industry associations and competitors. Each of these people must be understood and addressed. By doing this, you will be creating a Web site that has a value and meaning to the widest set of users. Therefore you will give yourself a significantly higher likelihood of attracting links to your Web site.
Element of Accretion
Accretion is the other link building element. Accretion is defined as an increase by natural growth or addition. Accretion manifests itself in two forms.
The first form is through viral awareness. One audience member recommends your site to a Web user who then becomes a part of your audience.
Standard mechanisms for this might be "send to a friend" e-mail components or icons for social recommendation sites like Digg and Stumbleupon. Links to such mechanisms simply should be standard architecture on today's Web sites.
Not including these elements makes this viral recommendation strategy much more difficult for your audience, consequently causing an architectural failure within accretion.
Without integration, accretion is impossible. This is why we see Web site owners delving into unnatural link building means.
Without an integral site that addresses the needs of all audience members, buying links and engaging in link farms becomes the only option. Accretion simply cannot happen without integration.
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